OEM production is conducive to going out.
China is still in the process of industrialization of a country, its economic development, there are many imbalances. One of the important balance is that the expansion of industrial production capacity in China and Chinese people's consumption of mass consumption of industrial expansion in capacity in time there is a serious sync.
An obvious example is China home appliance industry has had the production capacity around the world, but China's own market, there are still eight hundred million farmers do not have adequate capacity to pay or consumer environment to good general consumer appliances.
Way to resolve this contradiction is the "going out" to ease the use of the world market are not synchronized. OEM is more conducive to going out, then use the OEM way. This is not so bad. Want to know. When an enterprise about the scale of production enough to supply the market when the cost of this enterprise and the price received in the market, full voice.
In fact, Glanz experience, is adding a large number of OEM production only to have the opportunity to significantly reduce Glanz own brand products, fixed costs. It was on this basis, Galanz brand competition has gained a most powerful material basis.
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