SanDisk focuses on the three digital consumer markets

SanDisk is the only company manufacturing and selling the right to all the major memory card formats of companies, including CompactFlash (CF), SD , miniSD , SmartMedia , MultiMediaCard  (MMC), Memory Stick PRO and other Memory Stick products , and xD-Picture Card  and USB flash drives.

 

The company's Flash memory products for the majority of revenue comes from sales to retailers, and the rest from sales for OEM manufacturers.SanDisk focuses on the three digital consumer markets: digital cameras and other consumer electronic products, full-featured mobile phone and USB flash drives.

 

SanDisk flash memory card production and sales leader, with about one third of global market share. Semico Research's report shows that in 2003 worldwide flash card market revenue reached 3.3 billion, is expected to the market in 2006 revenue will grow to 120 billion dollars.

 

SanDisk flash memory products, the strategy is to determine the mass consumer market and create a lot of targeting all the major format of flash memory cards, so that its retail and OEM SanDisk to offer one-stop shopping service. SanDisk Corporation fiscal year 2004 revenue was 18 billion U.S. dollars, higher than in 2003 to 11 billion U.S. dollars. 2004 net profit was 2.67 billion U.S. dollars.

 

SanDisk's products include USB flash drive (Cruzer  product line), for advanced and professional photographers, SanDisk Ultra  II and SanDisk Extreme  series of cards, PC cards and readers. SanDisk card storage capacity range from 32MB to 32GB.

 

Sandisk's products also include the nation's second popular mp3 player is its subsidiary Sansa.Sansa MP3 music and video player brand. Sansa MP3 features come with expandable memory card slot, indicates that the development of music from vinyl records, tapes, CD, flash card trends, smaller and smaller, more humane.